Driven to Make Your Project a Success!

Experts in Strategic Planning, Lease-Ups, and Sales for Developments and New Home Communities

Developments and New Home Communities.

Tactx provides strategic, results-driven marketing and lease-up campaigns tailored to align with your project’s vision and target audience. From branding and positioning to promotion, lease-up, and sales strategies, we execute high-impact campaigns that maximize occupancy, drive sales, and elevate brand presence.

MARKETING

Tactx provides comprehensive marketing plans and strategies from project concept to sell-out, ensuring the client’s objectives are realized. From digital advertising, social media management, and additional miscellaneous lead generation campaigns, our campaigns are customized to reach the intended audience effectively.

  • Project Review and Overall Positioning
  • Sales Environment/Optimal Floor Plan Designs
  • Management of the Marketing Process
  • Strategic Marketing Plan Implementation
  • Budgeting and Forecasting
  • Strategic Advertising and Promotional Campaigns

BRANDING

Once target audience directives have been established, our team ensures that compelling brand objectives are developed focusing on identity and messaging bringing forth a memorable brand experience for the customer.

  • Logo
  • Imagery
  • Typography
  • Colour Palette
  • Mission/Branding Statement
  • Audience

SALES

The sales force is comprised of experienced and knowledgeable new home sales representatives who understand how to sell homes from plans and work exclusively for the client. The team nurtures customer relations throughout the process ensuring successful outcomes for all parties.

  • Lead Generation
  • Pre-Qualification
  • Documented Strategies
  • Selling Techniques
  • Closing Prospects
  • Administration

LEASE-UPS

In partnership with 604 Real Estate, Tactx specializes in high-velocity, launch-style marketing to accelerate lease-up success. Trusted by industry leaders like Westbank, Bosa, and Aquilini, we blend proven sales-driven marketing with expert leasing execution to maximize occupancy and ROI. We go beyond traditional marketing - delivering real results that drive value and long-term success.

  • Leasing Strategy & Management – Fully managed strategic game plans
  • Strategic Pre-Lease Campaigns – Build demand before doors open
  • On-Site Engagement & Leasing Activation – High-impact leasing events & expert teams
  • Data-Backed Marketing – Digital + traditional strategies that convert
  • Optimized Rents & Absorption Strategies – Aligning pricing with market demand
  • End-to-End Execution – From branding to full lease-up

RESEARCH

It is vital to understand demographics, buyer’s needs and requirements and how each project fits into the host market. We thoroughly research market insights, competitor presence and market trends enabling our clients to make informed decisions based on formulated evidence.

  • Competitive Overview
  • Competitive Analysis
  • Determine Optimal Marketing Positioning
  • Market Data

We encourage you to speak with us before your next project or prior to your next project initiative to discover how Tactx can assist you in attaining your goals and objectives utilizing prudent and responsible methodologies.

Success Stories

The principals of Tactx took our vision of a downtown, chic and upscale condominium and positioned it to the market place by focusing on architecture and design. Through their committed dedication to out project, they were successful in reaching our target goals achieving an 80% sell-out at launch at unprecedented prices for the market.
by Karen Hyndman
North Ellis Developments, The Madison
Tactx implemented a systematic reservation program which was followed through by great sales staff. 70% sold before we opened the door with zero rescissions.
by Kevin Bird
K-West Homes, Terravita, Cambridge House
Tactx Project Sales & Marketing provided us with a well-planned marketing strategy which was correlated with a detailed marketing budget. Their planning along with sales and marketing strategies gave us the confidence to increase prices and to realize increased profits on sales, while at the same time keeping within our marketing budget. We would not hesitate to work with Tactx on future projects.
by Len Sloan
Mission Meadows Development Corp., Mission Meadows

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